Creativity’s bottom line: How winning companies turn creativity into business value and growth Innovación Liderazgo 

Creativity’s bottom line: How winning companies turn creativity into business value and growth

Top-performing companies use four key management practices to turn creativity into value. Most of us can remember a couple of favorite ads. They’re funny, clever, thoughtful. Creativity can delight, even inspire. But does it generate business value? The short answer is yes. That conclusion came through clearly in McKinsey’s […] Click here to view original web page at http://www.mckinsey.com

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The changing landscape of social-impact investing Emprendimiento Emprendimiento social 

The changing landscape of social-impact investing

During the age of entrepreneurship, the gap between rich and poor grew rapidly. New business models directing capital in a more purposeful, moral way can help change that. Entrepreneurs who saw their ideas turn into billion-dollar companies over the past several decades are now increasingly looking for ways to […] Click here to view original web page at http://www.mckinsey.com

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